The Power of Networking: Why Connecting With Other Entrepreneurs is a GREAT idea...


We’ve all had our share of ups and downs in the business world and oftentimes, we barely know how to deal with it. Whether it’s losing a big client or having a sudden decline in sales or even just losing a certain market demographic because of the Pandemic, us entrepreneurs can feel the heat.



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When one door closes, another opens but we often dwell so much on the past and forget to focus on the present moment that we forget where we even wanted to be. Worse, we struggle to get there on our own steam. This is where networking comes in.



Networking is about establishing and nurturing long-term, mutually beneficial relationships with the people you meet. In business, these relations are some of the most vital connections you will ever make because they help you develop skill sets, stay on top of the latest trends in your industry, meet prospective mentors, partners, and clients, and gain access to the necessary resources that will greatly boost your chances at business success.



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Having a healthy network can lead to business growth, entrepreneurial growth and opportunities. The power of networking can impact your business in numerous ways if done right, and experts agree that the most connected people are often the most successful.



They’re experts, we should listen to them, right?


Your network doesn’t have to be a complicated list of the most influential people you know on social media or include Jeff Bezos and Elon Musk. A meaningful business connection could include anyone from friends and family to previous work colleagues and people you ran into in the coffee shop.


Networking has been a cornerstone of Fizzin and so because of that, we’re gonna note a few key networking benefits that will put you well on your way to shaking hands with all the right people.



Shared Knowledge


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Networking is great for sharing ideas and gaining new-found knowledge. Whether you're receiving feedback or discussing your perspective on a topic, it will help expand your knowledge and allow you to see things in a different light.

The opportunity to gather new information is an often overlooked benefit of networking but it also offers business progression and personal development.


Feedback is a valuable tool in networking because it allows individuals the opportunity to learn and grow. Whether it's positive or negative, it's a good thing because it shows that your peers are invested in your future.



Within a group, it's likely, there will be someone who has already been where you are today, and they’ll be able to provide you with the proper resources for success.


This will allow you to avoid some of the common mistakes business owners make in the industry.





Creative Ideas

Your network can be a great educational tool in terms of gaining new perspectives and brainstorming creative ideas to help you along your business journey. You can never tell how much a person knows just by looking at them. Really! The smartest people are usually the ones you’ll find struggling to do the simplest things, like deciding on what coffee they’d like to order or even parallel parking!


People who join network groups are seeking to learn new business strategies and share their personal growth experiences and being able to exchange information about past experiences and current goals is a key benefit of networking.

It allows you to gain new insights from discussions you had with your network group and when receiving new ideas, it also helps you establish best practices when navigating through your business’s growth.


That’s surely something all entrepreneurs and business owners crave, right?


Strengthen Business Connections


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Networking is about being selfless and sharing opportunities that can help others and the golden rule of business is that givers will end up receiving.


The whole point of this motto is for you to invest in the idea of mutual assistance. When you need help achieving your goals, engaging with your connections regularly is a great way to come across solutions or resources.


It is nearly impossible to gain new business without other people's help and one thing that business owners often forget is that success also comes from having the best team around. The people you work with every day are a vital part of you getting to or staying at the top and it is pivotal to use every open door as an opportunity to build new partnerships with people and share what you do.


The best relationships are built on first impressions that turn into lasting connections, and as long as you’re friendly, professional, and committed to doing everything you want to achieve, your outcome will always be successful.


Growth in Self Confidence

It’s one thing to learn how to think positively, but once you start acting on it, you’ll be able to change your circumstances. Interacting with like-minded people exposes you to another level of excellence.



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Networking is a key tool for growth in any industry and it is all about being a fearless risk-taker. You can never predict the outcome of any network encounter. The only thing you can do is be kind and stay open-minded.


When you’re open to the world of possibilities, anything is possible. Showing up is half the battle, you also have to come with your all and be confident in every decision you make.


Being around other entrepreneurs will rub off on you - you will find yourself thinking bigger, and being better.


Growth in Status

Top business leaders are likely where they are today because of the position they have cultivated in their network. Being visible and getting noticed is a benefit of networking that’s essential in business building.



Networking for Entrepreneurs Fizzin

You can build your reputation as a knowledgeable business expert in your industry by offering useful information and resources to people who need them. And, like we said before, when you give, you’re much more likely to receive later on.


We’ve all heard the saying, “It's not what you know but who you know” and that is unfortunately true, whether it’s a good thing or not. The power of networking is a true testimony to that.




Some Practical Networking Tips When You’re Just Starting Out:



Put Yourself Out There


Entrepreneur working Fizzin Blog Post

Commit to spending 15 minutes each day reaching out to connections on LinkedIn to ask about their work, searching for local entrepreneurial get-togethers, registering for professional conferences, or following up with contacts from previous meetings.



It’ll be just a small portion of your day, but you’ll be surprised how quickly it will help you connect with a large group of varied people.


Get Social


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Try expanding your social circle by going to meetups, joining a soccer team, or starting a friend-of-a-friend book club—i.e., you invite a few friends to join the club, then ask each person to bring a friend along.


As you make new friends, you’ll also make new professional connections that you can add to your growing network. And if you’re not such a social butterfly, Social Media can offer you the pros of socialising without all the face-to-face time.


Stay Caught Up in Your Field of Interest


As you start networking more, it’s important to do your homework by staying on top of what’s going on in your industry.


Read the news, subscribe to relevant daily newsletters, and keep up with your industry’s movers and shakers.




Listen Up

When engaging with colleagues and clients at networking events, it’s important to listen far more than you talk. As a rule of thumb, try listening 80% of the time and only speaking or responding 20% of the time.



Listen Fizzin Blog Post

Some people may pay attention to how well you’re carrying a conversation and part of being an active listener is learning how to engage in a way that makes the people around you feel supported.


Remember to ask open-ended questions to engage with key points periodically, and even if your connections don’t become potential clients, you’re still able to add to your network.


Also, a super important note is to learn the art of following up. Don’t wait a week to make the first move. Your new connection may vaguely remember you if you wait too long to reach out!



Ask for Help

Ask for help Fizzin Blog Post

You may be building a network from scratch, but that doesn’t mean you can’t take advantage of the connections you already have. Ask your relatives, friends, neighbors, or even your mailman if they can introduce you to valuable professional connections.


Building a network from scratch is no easy task, but it’s worth the hard work—because, in the long run, it will set you up for new opportunities and professional wins.


What new connections have you made as a business owner and how have they boosted you? Feel free to buzz us up and we can have a lekker chat about it! 😉